Defining Artificial Intelligence (AI)
So before we start looking at examples of this technology as it relates to video and post-production, let’s define what AI is. Artificial intelligence is basically an area of computer science. And what it does is emphasizes the creation of intelligent machines that work and react like humans. Many of these activities we’re already familiar with, but include things such as speech recognition. For those of you who have Siri, or even use Hello Google, you’re familiar with this and how you chat with speech on your phone.
This is actually even involved with certain automated processes that you can get online, such as closed captioning. We can also talk about learning, planning, and what’s extremely important when we talk about video in post, which is image recognition. So let’s focus on image recognition for a second. If any of you have an iPhone 10 like me, you’re already familiar with a form of image recognition, which is how it recognizes your face when you open your phone. Other examples of this include not only the ability to see a person’s face, but to understand a person’s body movements, which is currently being seen in a lot of security cameras, identifying whether a person is male or female. You can see this example right here of a security camera that’s at this establishment.
Other forms of image recognition that can be extremely helpful, especially in the post-production process is with this example right here. In the past as well as today, green screens are used to film a foreground object and then eventually place it within a different background. And now image recognition is getting so good that you’re able to pull a foreground object out of any background that you film against. In fact you don’t have to film against a green screen. You can just have your subject in the foreground and AI can be that great that it’s able to pull your subject out from it. Of course, this is seen a lot more on the phone level than for professional use.
This another form of image recognition that can be handy, not to mention just identifying what specific objects might be in a given shot. Now when it comes to image recognition, all of this is going to come into play with a ton of the different software that we’re going to feature in-camera as well as in post-production. But there we have our basic definition of AI. Let’s now explore some different types of AI and what that might mean in particular software.
It is clear that artificial intelligence is increasingly the focus of many startups. According to a Bitkom survey, 43 percent of startups in Germany already use AI. Another 33 percent plan to use artificial intelligence.
The use of AI will fundamentally change many existing business models and create new ones. Nevertheless, Germany is far behind countries like the USA, China and Israel in terms of artificial intelligence startups.
At Tech By light, we want to do our part to change that and work with you to advance this key technology.
Our AI services for startups
AI and machine learning open up great opportunities for startups to successfully position themselves on the market and to fully exploit the possibilities of these new technologies.
However, the complexity and rapid technological progress represent a challenge that not all new companies are up to. The necessary know-how and manpower are often missing for the implementation of a new idea.
We are also aware of this fact. For this reason, we offer startups a comprehensive service around the topic of artificial intelligence. We support you with all our experience and our resources in realizing your ideas and leading your AI project to success.
You know that AI is one of the most important technological developments of our time and you have an idea to use artificial intelligence to your advantage? Then we should definitely talk to each other.
Our team will advise you on the chances and possibilities of your project and show you the potential that this opens up for your startup.
Of course, as part of our AI advice for startups, we do not neglect possible risks and give you suggestions for improvement if necessary.
In the next step, we analyze how your idea can be put into practice and work out the appropriate concept together with you.
During this phase of the project, one of the tasks is to check the feasibility of your project and to determine which methods and technologies are required for solution development.
It is our goal to get your AI project ready for implementation. Of course we are in dialogue with you during the conception and actively involve you in the planning.
Implementation of your AI project
Of course, our service does not end with the conception, but also includes everything that is necessary for the implementation of your AI project.
From the analysis and preparation of your data for AI use to the development of a first prototype to integration and further development, our team takes over all work to implement your AI system.
Outsourcing and out staffing
Machine learning and AI systems are complex. Their development is time-consuming and requires extensive know-how. In addition, technological progress in this area is very fast.
If you want to make your AI project sustainable, you not only need the necessary knowledge, but also sufficient human resources. For startups in particular, however, this can be a task that cannot be easily accomplished.
For this reason, We not only provides you with the necessary knowledge, but also the appropriate staff for the development and future support and optimization of your AI system.
AI is the future
AI plays an increasingly important role in our everyday life. With their help, things can now be realized that sounded like science fiction 10 or 15 years ago. The development is just beginning. But AI can already do some tasks faster and better than humans.
Some examples of how artificial intelligence is already used:
- Face recognition using AI;
- Intelligent chatbots for support and sales;
- Automated creation of weather reports or game reports in sports;
- Personalized customer approach in web shops;
- Voice assistants such as Alexa;
- Autonomous cars and trucks.
Why Tech By Light is the right partner for AI startups
Our team consists of technology-enthusiastic employees who also have a wealth of experience from the business world. This enables us to combine theoretical and practical knowledge.
For you, this means that your idea is not only checked with regard to the technical feasibility, but also the optimal practical benefit is taken into account during implementation. Let us develop a tailor-made solution together, in which we exploit the full potential of AI and machine learning.